Top 10 Strongest Insurance Brands Globally, Check List Here (2024)

Life Insurance Company (LIC) from India has emerged as the world’s strongest insurance brand, according to a report titled ‘Brand Finance Insurance 100 2024’ by London-based consultancy firm Brand Finance. Besides LIC, another Indian life insurance company to make it to the top 10 strongest life insurance brands is SBI Life, currently holding the 6th spot on the rankings.

Following LIC, the rankings show Cathay Life Insurance from Taiwan, China and NRMA Insurance from Australia taking the 2ndand 3rd strongest insurance brands spots respectively. Here we have shared the complete list of the top 10 strongest insurance brands globally.

Top 10 Strongest Insurance Brands Globally, Check List Here

Top 10 Strongest Insurance Brands Globally, Check List Here (1)Check below the list of the top 10 strongest insurance brands globally as released by Brand Finance.

Rank

Insurer

Country

Brand Strength Index

1

LIC

India

88.3

2

Cathay Life Insurance

Taiwan

87.7

3

NRMA Insurance

Australia

87.0

4

PZU

Poland

86.2

5

China Life

China

85.9

6

SBI Life

India

85.9

7

Samsung Life Insurance

South Korea

85.8

8

Gjensidige

Norway

85.8

9

UNIQA

Austria

84.5

10

ASR

Netherlands

84.4

India’sLIC(brand value steady at USD 9.8 billion) has become the strongest insurance brand, with a brand strength index score of 88.3 and associated AAA brand strength rating.

The second strongest insurance brand globally is Cathay Life Insurance (brand value up 9% to USD 4.9 billion) while the third strongest brand is NRMA Insurance (brand value up 82% to USD 1.3 billion).

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LIC

The Life Insurance Corporation of India (LIC) is a premier public sector insurer and the largest life insurance company in India, boasting a multinational presence with its headquarters in Mumbai. As of March 2023, it stands as the nation's top institutional investor, managing assets totalling ₹49.24 trillion (approximately US$620 billion).

Owned by the Government of India, LIC operates under the supervision of the Ministry of Finance.LIC was founded on September 1, 1956, following the enactment of the Life Insurance of India Act by the Indian Parliament, which led to the nationalization of the country's insurance sector.

Cathay Life

Cathay Life Insurance is a life insurance company in Taiwan that was established in 1962. Cathay Life was the first Taiwanese life insurance company to enter the Chinese market, starting in Shanghai in 2005. In 2017, Cathay ranked 411th on the Fortune Global 500.

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NRMA Insurance

The NRMA (trading name of National Roads and Motorists' Association) is an Australian organization. Founded in 1920, Insurance Australia Group Limited (IAG) is the parent company. The organization offers car, home, travel, business insurance, etc.

Top 10 Strongest Insurance Brands Globally, Check List Here (2024)

FAQs

What is the strongest global insurance brand? ›

LIC emerges as the strongest global insurance brand with a steady brand value of USD 9.8 billion. Chinese brands dominate the rankings, with Ping An leading. LIC India achieves the highest premium collection, while recent wage revision benefits over 110,000 employees.

Which is the strongest insurance brand globally 2024? ›

Life Insurance Company (LIC) from India has emerged as the world's strongest insurance brand, according to a report titled 'Brand Finance Insurance 100 2024' by London-based consultancy firm Brand Finance.

What is the best global brand of insurance? ›

Insurance 100 2024 Ranking
20242023Name
11Ping An
22Allianz
33China Life Insurance
44AXA
6 more rows

Who is the top insurance in the world? ›

Ranking of the 20 largest insurance companies according to Forbes
RankCompanyClass of business
1UnitedHealth GroupLife and health
2Ping An Insurance GroupLife and non-life
3AllianzLife and non-life
4AXA GroupLife and non-life
16 more rows
Jun 28, 2023

Who is the top 5 insurance company? ›

  • State Farm. With the largest market share of any car insurer in the U.S., State Farm makes up 16.8% of total auto policies sold. ...
  • Progressive. ...
  • Geico. ...
  • Allstate. ...
  • USAA. ...
  • Liberty Mutual. ...
  • Farmers Insurance. ...
  • Travelers.
May 13, 2024

What is the most trusted insurance brand? ›

Best Car Insurance Companies of June 2024
Best car insurance categoryCompany winner
Best insurance company overallTravelers
Best insurance company for affordabilityNJM
Best insurance company for accident forgivenessGeico
Best insurance company for having few customer complaintsAmerican Family
4 more rows
6 days ago

What is the 2nd largest insurance company? ›

  • #1: United Health Group (UNH)
  • #2: Berkshire Hathaway Inc. ( BRK.B)
  • #3: CVS Health Corp Group (CVS)
  • #4: The Cigna Group (CI)
  • #5: Elevance Health Inc. ( ELV)
  • #6: Centene (CNC)
  • #7: Ping An Insurance (PNGAY)
  • #8: Allianz (ALIZY)

What is Allianz best known for? ›

Allianz (/ˈæliənts/ AL-ee-ənts, German: [aˈli̯ants]) is a German multinational financial services company headquartered in Munich, Germany. Its core businesses is insurance and asset management. Allianz is the world's largest insurance company and the largest financial services company in Europe.

What is the biggest insurance policy in the world? ›

We've set a new Guinness World Record for the most valuable life insurance policy ever sold, worth US$250 million. Issued and fully underwritten by HSBC Life, our insurance business in Hong Kong, it was taken out by an individual customer earlier this year.

What is the biggest insurance company failure? ›

Bankruptcy of Executive Life Insurance Company

Executive Life Insurance Company is regarded to be the biggest bankruptcy of an insurance company in the United States in the course of recent years. Based in California, the life company had to file for bankruptcy in 1991 following disastrous investments in junk bonds.

What insurance provider is the best? ›

Best Health Insurance Companies for June 2024
  • Best Overall: Blue Cross Blue Shield.
  • Highest Quality Plans: Kaiser Permanente.
  • Most Health Management Programs: Oscar.
  • Best for Same-Day Care: Aetna CVS Health.

Which is the best company for insurance? ›

S.noInsurance CompanyCSR (2022-2023)
1.LIC of India98.74%
2.Max Life Insurance99.34%
3.HDFC Life Insurance98.66%
4.ICICI Prudential Life Insurance97.82%
6 more rows

What is the number one global insurance brand? ›

Allianz is the #1 insurance brand globally.

What is the #1 insurance in America? ›

1. State Farm. State Farm is the largest car insurance provider in the US, accounting for almost 17% of the overall market.

Which insurance company is most expensive? ›

10 Most Expensive Full-Coverage Car Insurance Providers
Insurance ProviderAverage Monthly CostAverage Annual Cost
United Automobile Insurance Co.$320$3,835
CSAA$309$3,709
Home State Insurance Group$307$3,687
Safe Auto Insurance$298$3,576
6 more rows
Apr 11, 2024

What is the highest rating for an insurance company? ›

These are the grade categories, based on A.M. Best's belief in a company's ability to meet ongoing obligations.
  • Superior: Rating: A+, Notches: A++
  • Excellent: Rating: A, Notches: A-
  • Good: Rating: B+, Notches: B++
  • Fair: Rating: B, Notches: B-
  • Marginal: Rating: C+, Notches: C++
  • Weak: Rating: C, Notches: C-
  • Poor: Rating: D.
Mar 29, 2024

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